Discover simple, affordable ways to grow your small business through brand exposure. Learn how to get noticed, build trust, and turn visibility into loyal customers.

Every design tells a story — not just through colours and shapes, but through emotion, intuition, and purpose. As a freelance graphic designer, I see my work as visual storytelling. Each logo, layout, and brand identity is a chapter in a bigger narrative that connects people to ideas.

Think of the brands you instantly recognise without even seeing their name - Nike’s swoosh, Apple’s bitten fruit, or Coca-Cola’s flowing red script. These aren’t just pretty pictures. They are the result of carefully crafted visual identities that capture the essence of a business and stick in people’s minds.

Discover how Mark Orriss's three decades in design can elevate your brand from ordinary to extraordinary. Learn why experience matters in creating lasting impressions.

With tools like Canva, Figma templates, and AI design generators, it’s never been easier to create your own designs. Many small business owners start out doing just that - and for some situations, it’s fine. But when it comes to building a brand that lasts, there’s a huge difference between DIY and professional design.

Working with a graphic designer should feel exciting - you’re bringing your vision to life. But even the best designer can only work with the information you provide. That’s why a clear, well-structured design brief is the secret to great results, fewer revisions, and a smoother process.

When I first started diving into the world of logo design, I quickly realised it’s not just about making something look pretty. A logo is...

It's been 25 years since I found myself staring at my PC screen in my flat the day after I'd been made redundant from my job at the...

SEO is important for improving the online presence of a website, attracting more traffic, and ultimately increasing conversions and...