You only get one chance to make the right first impression...
"Hello, I'm Mark - a freelance graphic designer with over 25 years experience providing design services to clients across Bristol and the UK."
The skills, knowledge and experience picked up from nearly 10 years working as Head of Computer Art for a top B2B advertising agency in the 90s has enabled me to develop Orriss Design to where it is today - a business that has serviced over 90 clients, produced 100s of pieces of print and web material and helped businesses, both large and small, to communicate their message simply, clearly and effectively.
If you'd like to get in touch for a no obligation, free initial meeting or to talk about a design requirement you have then please give me a call on 0117 9621248 or email me at info@orriss-design.co.uk
Perception - the first step to recognition in business
We've all seen them; the homemade brochures and posters, the flyers that use dreadful clip art and the business cards that were printed at home and cut crooked by hand.
If you’re anything like me, you pause just for a moment when a business person hands you something like that, and you wonder how they can represent themselves so poorly.
Investing in professionally designed print materials instantly gives your business an image upgrade. And, remember, it only takes one bad impression or one bad experience to lose a prospect or even a client forever.
Custom designed print materials help your business appear professional, credible, consistent and dependable.
Not too long ago, a company had the ability to survive and turn a profit simply by setting up a storefront, marketing in the local community, and boasting superb customer service. But over the last decade or so things have changed.
One of these changes that business owners have come to realize is the importance of maintaining a strong web presence. A company’s web presence can mean a few different things, but essentially, it’s how the Internet community views a specific company online.
Your website is your hub and first impression (probably!)
Your brand is your greatest asset
(and so much more than just a logo...)
So how can I convince you that branding matters - whether you are a window cleaner, a solicitor or run a restaurant? And that it's so much more than just a good logo design (some of our designs are shown below).
Perhaps the first thing to do is to tackle the wording. If you were to replace the word "branding" with "reputation" I might get your attention. You care about your reputation, right? Well branding is all about the impression you make. If you want to succeed, that impression should do two jobs - it should convey what is special about your business and it should show you in a positive light.
There are two parts to this process. Firstly, you have to decide what you stand for - what your Unique Selling Points (USPs) are, who you are aiming at and how you want to position yourself. Then you need to make sure that all aspects of your business are in line with this.
Helping you address the key stages of a strategic branding review
It's about applying your values to everything you do, clearly and consistently.
It's not just your logo, slogan and design scheme that creates your brand, but your customers' total experience of your business.
Your brand is in your customer promise, your business values, your personality and the way you talk to your customers. It's in the way you package your service and answer your phone.
Communicating your brand clearly and honestly to your customers will spread confidence and goodwill. It is a badge of trust that will set you apart from competitors and can give you a lasting competitive edge.
Get in touch to find out more...
